A home is often a person’s largest asset, and selling a home can feel like an overwhelming task – from readying it to appeal to buyers, to ensuring all the relevant documentation is executed and costs are covered.
Marina Real Estate Mandurah Principal/Licensee Roz Armstrong said the first port of call for prospective sellers should be the bank.
“You need to know what the bank will need to settle the property and exactly what your payout figure would be to discharge any mortgage,” she said.
With the common aim of sellers being to cover the original cost of the property and then some, Space Real Estate Licensee Justin Davies said whipping the home into shape to appeal to buyers was essential.
“It’s best to walk around the home pretending you’re at a home inspection and make a list of all the things you think could be done to make the home stand out over and above any other home that you might also be considering as a buyer,” he said.
“It’s really important to make sure the home is decluttered and tidy, but also has an atmospheric charm and attractiveness.
“It’s important potential buyers can imagine relaxing, living in and enjoying the environment – you want to make rooms sing with delight.”
Ms Armstrong said the home must be in good working order inside and out, and a lick of paint could work wonders.
“Little issues blow up in buyers’ minds and give them reason to wonder what else is not in good order,” she said.
“Windows should be clean and gardens weeded and mulched.
“I suggest clutter to be cleared out of each room and pick a theme for the house to follow when presenting. Anything that is not in that theme should be removed.”
When it came to selecting the right agent to sell your property, Mr Davies recommended starting early and speaking to three agents at least a month from listing the home on the market in order to get a feel for who would be able to sell the property for the best price.
“You need to get an understanding from them as to where they see the value, and how they would best achieve a successful result, reflecting on the process to deliver you that result,” he said.
“You need to make sure you choose an agent you feel has an affinity with the home and an appreciation for what makes it wonderful.”
Ms Armstrong echoed the sentiment around vetting multiple agents and suggested trialling each with some preliminary tasks.
“Have them come and appraise your home in writing, with comparisons showing how they came to their appraised price,” she said.
“Also ask the agent what their advice is regarding the presentation. Ask if they think there is anything else you need to do to get it ready to present to the market.”
Mr Davies said, as with any purchase, it was also important to weigh up the agent’s fee against their perceived value, and to ensure you were able to come to a mutual agreement on the best way to bring the home to market.
“You need to agree on how much they will earn from the sale and how much you are prepared to contribute towards advertising and promoting the property to buyers,” he said.
“You need to choose a marketing campaign that connects with potential buyers via the various platforms that you believe they will be engaging in.”
Ms Armstrong said it was essential to do your own homework on what you thought the home was worth.
“Looking at properties on the internet in your area will give you some idea of what your property is worth,” she said.
“It is important to know what your property is being compared to by buyers. You don’t want to be the highest priced home in the area; that will only help to sell the opposition when they compare.”